eBook, Paperback or Both?
Amazon has become to publishing what Wal-Mart became to the family’s shopping; one stop for everything.
While these same distribution advantages are offered piece-meal through a variety of outlets, this is one place where you can go with a decent manuscript in hand and walk out a media mogul.
Beginning with their early foray into a new arena, the Kindle now offers the ability to upload a book, fill out the pertinent information and have it go live within a few hours. It takes longer to paint a bedroom.
As long as you have your files designed, hop over to their print division and soon you’ll have paperback and yes, a hardcover book available. Cost? If you use their ISBN – nada.
Now, regardless of whether you have the voice of Orson Welles or Don Knotts, you can record your own audio version and find yourself available through Audible.com. Throw in a PDF downloadable from your own website and there’s not many people left who can’t find your book. Does it help sales? More selection always leads to customer confidence and thereby greater sales.
The downside? If you re-write the book after finding that horrible typo you can’t live with in chapter six, you’ll have to change more than one product. The prudent idea here is to have someone else who knows what they’re doing edit your work. The cost and time are worth it; ask anyone who has had to re-write, re-format and re-release an updated version of the same book and worry about what else you may have missed. Spend your time generating new content, not fixing flat tires.
Is it worth the time to do all these versions? Lay’s Potato Chips are now available in 204 flavors worldwide. Enough said?